Tools and calculators
Fast tools for planning.
Most ad decisions come down to a few numbers, and getting them wrong is what makes a 'good' ROAS still lose money. These calculators give you those numbers fast: break-even ROAS, contribution margin per order, target CPA, and how to split a budget across campaigns. Plan with the real economics before you spend, not after.
In this collection
Fast calculators built around the real economics behind a paid budget. Plan with the numbers before you spend, not after.
- LiveProfitability
Ad Profit Check
See if your ads are actually profitable. Your break-even ROAS and the return you need to hit, in plain English.
- SoonProfitability
Break-even ROAS
The exact return where your ads stop losing money, worked out from your gross margin.
Coming soon - SoonBudgeting
Target CPA Planner
The most you can pay to win a customer and still protect the margin you set.
Coming soon