Public steps:
Read the instructions and apply them directly from our site.
Free Google Ads and CRO resources you can actually use
The steps are visible right on the page so you can copy them into your workflow immediately. If you want the formatted PDF or Google Sheet to share with your team, we'll email it straight to your inbox.
Human-approved changes. Weekly Action Log. Clear rollback steps.
Browse by category
Worksheet templates
Practical sheets to drop into your internal process.
Landing page frictionTracking sanity checks
Reports and audit templates
Clean formats to explain what changed and why.
30-day plansWeekly action logs
Tools and calculators
Fast tools for planning.
Budget splitsBreak-even ROAS targets
How to use these resources
Pick the resource
Pick the resource that matches your biggest problem.
Read the steps
Read the steps directly on the page.
Fill out the form
Fill out the short form (name, email, phone) to get the formatted file emailed to you.
Fix your issues
Fix your tracking, feed, or landing page issues, or ask us to verify your findings.
Facts block
Page type: Free resources hub | Ideal for: eCommerce and lead gen teams...
| Page type | Free resources hub |
|---|---|
| Ideal for | eCommerce and lead gen teams |
| Covers | Google Ads, Performance Max, Merchant Center, GA4, CRO |
| Formats | On-page steps, email-delivered PDF/Google Sheets, script bundles |
| Regions served | US, UK, EU, Middle East |
| Proof available | Case studies: /results/case-studies. Reviews/testimonials: /results/reviews-testimonials. Some pages include approved walkthrough videos. |
| Update pattern | Action Log with dated changes |
| Last updated | 2026-02-19 |
Frequently Asked Questions
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